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- 10.1 Megapixel CMOS sensor
- Canon’s EOS Integrated Cleaning System
- 2.5” LCD screen with 230K pixels and 160º viewing angle
- High-precision 9 point AF system
- Picture Style image processing parameters
- DIGIC II image processor with 0.2 sec start up
- Digital Photo Professional RAW processing software
- Compact and Lightweight body
- Fully compatible with all Canon EF and EF-S lenses and EX-series Speedlites
Amstelveen, The Netherlands, 24 August 2006: Canon today announces its next generation D-SLR: the EOS 400D. Featuring a 10.1 Megapixel CMOS sensor, new EOS Integrated Cleaning System, larger and brighter 2.5” LCD and 9-point AF, the model is predicted to take the lead as the world’s most popular camera. It is positioned above the EOS 350D, currently the fastest selling SLR camera of all time.
Canon’s EOS 300D, the world’s first consumer D-SLR, kick started a digital revolution in 2003. “We are now witnessing a mass consumer trend towards D‑SLR,” said Mogens Jensen, Head of Canon Consumer Imaging Europe.
Consumer research shows it is not only existing film SLR owners now switching to digital SLR photography. “On top of the existing 21 million analogue EOS shooters, a completely new profile of consumer is adopting digital EOS and driving growth,” said Jensen. “With European household penetration having only just hit 3%, the question now is not ‘will this market be big’, but ‘how big will this market become’.”
Canon is the only D-SLR brand to own and manufacture the sensor, processor and lenses in house. “EOS photographers benefit from 20 years of ongoing research investment into EOS,” said Jensen. “EOS photographers have the great advantage of owning a system camera in which every element is designed at a very fundamental level to work as a balanced, integrated whole. It is one reason why more than 70% of registered photographers at the Athens Olympics shot on EOS.” With EOS, Canon aims to provide consumers with the widest and most expandable camera system available, including over 60 EF lenses and Speedlite flash units.
Reviews
Canon EOS 400D / Digital Rebel XTi/ Kiss X Digital Review by DPReview.com
The EOS 400D (Rebel XTi) turned out to be everything we expected it to be; a progressive upgrade to the already hugely successful EOS 350D (Rebel XT). Image quality was just as good, with plenty of detail, low noise and sophisticated noise reduction at higher sensitivities an well balanced, and thanks to PictureStyles predictable, color and tone. It also has a significantly improved user interface, dust reduction system, 9 point auto-focus, larger LCD monitor and combined status display / setting change system. All this in a camera which is just as small and light as the camera it replaces.
Canon EOS 400D Digital Rebel XTi review by imaging-resource.com
Ultimately, the Canon Rebel XTi is an improvement of an already superb camera — the Rebel XT — with Canon’s latest and greatest innovations to make digital SLR photography more like you remember from the film days and more versatile to boot.
Canon EOS 400D Digital SLR Review by ephotozine.com
The positive points of the Canon EOS 400D are:
- Low noise at high sensitivities
- Anti-dust measures
- Nine-point autufocus system
- Fast write speeds
- LCD screen
The negative points:
- In-camera sharpening appears a little on the conservative side
- Poor location of exposure compensation control for photographers who use their left eye
