Last Updated on November-14-2013

This would surely send a shock wave across the whole industry regardless of whether you are using a Canon system or not. We have just cross checked with the prices in our price tracker database with Canon’s.

Table below shows the changes we recoded.

Brand Model RRP (Retail Recommended Price) (RM)
Canon EF 135mm f/2.8 SF 1840 to 1599
Canon EF 135mm f/2L USM 3820 to 3288
Canon EF 100-300mm f/4.5-5.6 USM 1370
Canon EF 100-400mm f/4.5-5.6L USM IS 7250 to 5888
Canon EF 100mm f/2 USM 1940 to 1688
Canon EF 100mm f/2.8 USM Macro 2370 to 1999
Canon EF 14mm f/2.8L II USM 9730 to 8599
Canon EF 17-40mm f/4L USM 3290 to 2799
Canon EF 180mm f/3.5L Macro USM 6250 to 5288
Canon EF 200mm f/2.8L II USM 3290 to 2828
Canon EF 200mm f/2L IS USM 26250 to 22499
Canon EF 20mm f/2.8 USM 2050 to 1699
Canon EF 24-105mm f/4L IS USM 5095 to 4199
Canon EF 24-70mm f/2.8L USM 6290 to 5288
Canon EF 24mm f/1.4L II USM 7590 to 6488
Canon EF 24mm f/2.8 1560 to 1299
Canon EF 28-135mm f/3.5-5.6 IS USM 2140 to 1788
Canon EF 28-300mm f/3.5-5.6L IS USM 11000 to 8999
Canon EF 28mm f/1.8 USM 1699
Canon EF 28mm f/2.8 890 to 799
Canon EF 300mm f/2.8L IS USM 21100
Canon EF 300mm f/4L IS USM 5900 to 4900
Canon EF 35mm f/1.4L USM 5900 to 4888
Canon EF 35mm f/2 1220 to 999
Canon EF 50mm f/1.2 L USM 6880 to 5888
Canon EF 50mm f/1.4 USM 1630 to 1388
Canon EF 50mm f/2.5 Compact Macro 1238
Canon EF 70-200mm f/2.8L USM 5600 to 4688
Canon EF 70-200mm f/4.0L USM 3290 to 2799
Canon EF 70-200mm f/4.0L IS USM 5360 to 4488
Canon EF 70-300mm f/4-5.6 IS USM 3470 to 2988
Canon EF 75-300mm f/4.0-5.6 III 800 to 699
Canon EF 85mm f/1.2L II USM 10225 to 8499
Canon EF 85mm f/1.8 USM 1620 to 1388
Canon EF-S 17-55mm f/2.8 IS USM 4490 to 3688
Canon EF-S 18-200mm f/3.5-5.6 IS 3000 to 2488
Canon EF-S 60mm f/2.8 USM Macro 2025 to 1699
Canon EF 400mm f/4 DO IS USM 25500 to 22099
Canon EF 400mm f/5.6L USM 5050 to 4199
Canon MP-E 65mm f/2.8 1-5x Macro Photo 4060 to 3288
Canon TS-E 17mm f/4L 7888
Canon TS-E 24mm f/3.5L II 6688 to 5290
Canon TS-E 45mm f/2.8 5290 to 4599
Canon TS-E 90mm f/2.8 5290 to 4499
Canon EF-S 15-85mm f/3.5-5.6 IS USM 3328 to 2699
Canon EF-S 18-135mm f/3.5-5.6 IS 2000 to 1599
Canon EF 100mm f/2.8L Macro IS USM 3888 to 3388
Canon EF 70-200mm f/2.8L IS II USM 10199 to 8388

I do not know how to put this into words. It’s good news for newcomers and a bad news for people like us who already owned some of the lenses below. I guess it’s a good news after all!

So, have you started your shopping spree? I’m about to.